In addition to having a strong sense of style and beauty, operating a beauty salon also calls for strong leadership and business sense. A director of a beauty salon plays a variety of roles, from supervising finances and marketing initiatives to managing employees and guaranteeing client satisfaction.
A suitable education is necessary in order to succeed in this role. Future salon directors can be prepared with the knowledge and abilities to manage day-to-day operations, find quick solutions to issues, and make calculated decisions that will support the salon’s expansion and success through a comprehensive training program.
We’ll go over the essential training areas in this post for anyone hoping to become a successful beauty salon director. Whether you’re new to the business or trying to improve your leadership abilities, knowing these fundamentals will help you guide your salon toward success in the future.
- How to choose
- In-person and distance
- Moscow Business School, Moscow
- Metropolitan Institute of Image and Beauty, Moscow
- Academy "MAY", St. Petersburg
- Estetik Consulting, St. Petersburg
- School "Akademika", Moscow
- Style Training Center, Moscow
- MBA-city Business Academy
- Alex School
- Irina Mikhina "Masterful management of a beauty salon"
- Business Factory
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How to choose
Some believe you can become a director without any formal training by just giving directions and making sure the tasks are completed correctly. However, the duties of a director also include planning, analysis, sales skills, document flow expertise, and the capacity to inspire staff members and settle disputes.
A beauty salon director may pursue courses in:
- full-time. Conducted in a training center with the obligatory presence of the student;
- distance. Conducted in the format of online webinars or lessons pre-recorded by the school. Such courses have an important advantage – you can take them from any city and not spend money on travel and accommodation.
To ensure that the classes produce results, consider the following criteria:
- systematic updating of information. Ask the manager or teacher how often the information is updated. What was relevant in 2015 is no longer relevant now, so the content should be constantly supplemented with relevant information. This criterion is especially important for distance learning, which consists of pre-recorded video lessons;
- duration. Here, the more, the better. For beginning managers, it is better to choose courses with a number of hours from 20;
- availability of feedback – for distance courses. There should always be an opportunity to clarify if something was unclear in the prepared materials.
In-person and distance
Administrators, managers, and other administrative staff members can use either option. Unlike, say, manicurists or hairdressers, the specifics of training managers do not allow for practice, so the distance format is appropriate.
However, there are a number of drawbacks to self-directed online learning:
- self-organization is needed. Sitting at home or constantly being busy with business, it is difficult to find time to take lessons. Every time the thought arises "okay, I"ll look tomorrow", but tomorrow never comes. If you have noticed such thoughts in yourself in other matters, it is better to choose the in-person format;
- you need to set aside time. Distance learning is most often carried out without interruption from work, so in a busy work schedule you will have to set aside 1-4 hours to take lessons or watch a webinar.
- no teacher experience. During in-person courses, speakers often share their own experiences, slightly deviate from the topic and explain complex things in simple language, give examples. In the distance version, this will most likely not happen.
Moscow Business School, Moscow
Several times a year, the seminar "Beauty Salon Director" is held in Moscow. The seminar covers the fundamentals of starting up as well as marketing, hiring policies, and the activity’s legal ramifications.
Appropriate for people who already know the fundamentals of business management and are familiar with the salon’s structure. This is akin to advanced management training.
- Duration – 5 days.
- Number of hours – 37.
- Cost – 40,000 rubles.
There is an issued certificate of completion. It is possible to come to an agreement regarding the issuance of an advanced training certificate or a diploma of retraining if needed.
Metropolitan Institute of Image and Beauty, Moscow
The Moscow Institute provides three different forms of interaction simultaneously: online, individualized, and in-person training. The lessons cover business strategies, the state of the salon industry in Russia, as well as the fundamentals of management, PR, hiring, and marketing.
A final exam is given at the end, and a certificate of qualification labeled "Beauty Salon Manager" is given based on the results.
Twenty-four academic hours.
Price:
- full-time – 24,780 rubles;
- individual – 30,200 rubles.;
- online – 13,500 rubles.
When two courses are paid for at once, discounts are offered.
Training is vital for beauty salon directors because in the beauty industry, a salon’s success is largely dependent on its ability to lead effectively. This article will examine the essential competencies and expertise required of directors, including team management, customer service, and financial supervision, to guarantee that they can establish a favorable atmosphere that nurtures employee contentment and client loyalty. With an emphasis on hands-on training techniques and real-world applications, prospective directors will gain the skills necessary to guide their salons to success in a cutthroat industry.
Academy "MAY", St. Petersburg
The St. Petersburg educational center offers a full course on starting and growing a business to both present and prospective managers of beauty salons.
Each class is split up into five blocks:
- Marketing and clients;
- Finance;
- Personnel;
- Sales and service;
- Legal aspects.
Consequently, you will be capable of:
Apart from the knowledge that you will acquire from the practicing managers-teachers, the fee also covers training materials and client and employee forms that can be used in a beauty salon.
- Duration – 9 days.
- Hours – 72.
- Cost – 44,000 rubles.
Additionally, access to a remote office with extra resources for independent study is provided to students.
Estetik Consulting, St. Petersburg
The title of the course, "Modern technologies for managing a beauty industry business," pretty much says it all: each student will learn pertinent and useful management strategies for beauty salons. Appropriate for both seasoned directors and those who only intend to enter the beauty business.
- Classes are held in person in St. Petersburg.
- Duration – 12 days.
- Hours – 96.
School "Akademika", Moscow
For those who are unfamiliar with the ins and outs of the salon industry, this is an introductory course designed for prospective beauty salon managers in Moscow. Your instructor will cover every facet of management, including personnel, finances, and business.
Training takes place at a time that works for the learner:
- in the morning from 9 to 15;
- during the day from 15 to 21;
- on weekends.
Duration: 4 days, but if you’d like to learn the content more quickly, you can opt for an intensive format.
- Hours – 40.
- Cost – 16,000 rubles.
- Lessons are held individually.
Style Training Center, Moscow
Eleven sizable blocks comprise the advanced course for directors of beauty salons. More than ten distinct study areas, including sanitary regulations, marketing, finance, and HR-related concerns. In-person instruction is provided in both individual and group settings.
It took 2.5 months to complete.
How many hours?
- group – 132;
- individual – 45.
Price:
- in a group – 19,300 rubles.;
- individually – 35,400 rubles.
MBA-city Business Academy
The "Beauty Salon Director" remote course is available from the educational center. The learner receives a login and password to the platform after making a payment, where he can watch pre-recorded video lessons and work on homework at his own pace.
The materials are kept accessible for a year, so you can review them whenever you want to brush up on your knowledge. Students are provided with the contact information of a curator during the training period, who promptly responds to inquiries and assists in understanding confusing portions of the curriculum.
Includes 24 blocks covering topics such as accounting, labor protection, job descriptions, and starting a salon.
- Total number of hours – 400.
- Cost – 19,500 rubles.
Students who successfully complete the final certification exam in a remote format are awarded a state diploma along with an international appendix.
Alex School
Classes are conducted over Skype and cover 37 informational blocks on everything from PR to starting a salon. Classes also take into account the particulars of each salon employee’s work, including administrators and masters.
- Duration – by agreement.
- Number of hours – 20.
- Cost – 14,500 rubles.
In Moscow, this school also operates a training facility where students can receive instruction in "Beauty Salon Management."
Irina Mikhina "Masterful management of a beauty salon"
Irina Mikhina, owner of the "Iris" chain of salons and a participant in the "Battle of Salons," will be teaching the course. It is done online and consists of four blocks: goals, money, employees, and clients. There are fifteen homework assignments for the course.
- Duration – 30 days.
- Number of lessons – 20.
Depending on the tariff chosen, the price varies. In total, there are three of them:
Business Factory
For current directors who wish to grow their company, a distance learning course called "Beauty Salon Director" is offered. Every student has a curator assigned to them for the duration of the course, who provides study materials and responds to inquiries. One benefit of the course is that you keep all the materials and can utilize them at a later time.
Duration: based on how quickly information is assimilated.
10,600 rubles is the cost.
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Key Topics | Description |
Leadership Skills | Learn how to effectively manage your team and inspire them to achieve the salon"s goals. |
Business Management | Understand the financial aspects of running a beauty salon, including budgeting and marketing strategies. |
Customer Service | Gain insights on how to ensure a high level of customer satisfaction and retention. |
Industry Trends | Stay updated with the latest trends in the beauty industry to keep your salon competitive. |
It takes more than just understanding beauty procedures to be a successful director of a beauty salon. It requires a thorough understanding of customer service, staff coordination, and business management. The position requires a combination of leadership and creativity to make sure the salon not only runs well but also stands out in a crowded market.
An education is essential for anyone hoping to run a beauty salon. It gives them the tools to manage all facets of the company, from creating marketing plans to handling the books. A comprehensive training program will also cover the significance of upholding high service standards and creating a positive work environment.
As a salon director, investing in your education is an investment in your company’s future prosperity. By learning new things on a regular basis andkeeping up with industry developments, you position yourself and